Continued advancement in digital strategy with new Executive Media Director
The media landscape for destinations is constantly changing, and we see it as a core responsibility to monitor and adjust. In our ongoing efforts to foster innovation at Destination ENV, we’re excited to announce the hire of our new Executive Media Director, Andra Bradley.
Andra brings 15 years of experience in media strategy, execution and insights. For tourism specifically, her team led media efforts for destination clients such as LA Tourism, New Mexico Tourism Coop, See Monterey, Galveston Island, West Hollywood, and Catalina Island.
For nearly a decade, Andra was leading digital media with Chicago agency MBuy. While there, Andra proved her adeptness at overseeing cross-channel strategy, planning and execution of key accounts. Her hands-on expertise includes:
- Connected tv
- Custom content
“Andra is the perfect candidate to lead our extremely talented media team, and to help Destination ENV lead the marketing industry as the most trusted agency in digital media,” said Todd Brook. “She will serve a vital role in extending both our media offerings and our clients’ media results beyond the success we’re seeing right now. I couldn’t be more excited to bring Andra on board during this exciting time in marketing.”
Andra has worked across a wide variety of verticals. Along with her destination marketing chops, Andra has supported brands in healthcare, education, B2B, and retail.
At Destination ENV, Andra will be ensuring that all of our media clients are receiving the best level of service, and that campaigns are meeting or exceeding expectations. She will serve as a thought leader and visionary for our media offerings. We’re thrilled for her to lead the Destination ENV media team as an expert in media, operations, analytics, insights, and optimization.
“I have built my career around the concept of creating a family within your organization and that cultivating a culture of passion, trust, and advocacy for one another will almost always lead to success for your clients,” says Andra. “I was looking for that sense of family in my next opportunity and could tell from day one that Destination ENV holds those same values, which is why I knew this was the right home for me. I cannot wait to see the amazing things this team can accomplish together.”
At Destination ENV, we love getting to know our people beyond their incredible work. Here are a few fun facts about Andra:
- Three things I can’t live without are my family, coffee, and seasons.
- The fictional character most like me is Khalessi “Mother of Dragons” — a nickname that was given to me by my previous team!
- What are your three favorite movies? Overboard, Dumb and Dumber, Encanto (I have little kids)
- If you could only eat one meal for the rest of your life, what would it be? Spaghetti
- I’m really good at snowboarding!